Privacy Policy
This Privacy Policy explains how Pacer collects, uses, and protects your personal data when you use our services, website, and digital platforms.
1. Data Controller
Email: tk@pacer.bio
Website: pacer.bio
Responsible: Teis Kalsbøl Søgaard
Pacer is responsible for the processing of your personal data in accordance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR).
2. What we collect
We only collect the information necessary to provide our services and maintain contact with you. This may include:
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Name, address, phone number, and email
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Payment information (processed securely via Stripe or other payment providers)
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Health and training information provided voluntarily in connection with coaching or rehabilitation programs
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Login and usage data from our digital platforms
3. Purpose of processing
Your personal data is used to:
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Deliver the services and products you have purchased
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Communicate with you about bookings, programs, and payments
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Manage memberships, subscriptions, and access to our online platforms
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Ensure proper documentation of your training or rehabilitation process
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Comply with legal obligations, including bookkeeping and tax requirements
4. Legal basis
We process your personal data on the following legal grounds:
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Contractual necessity (Article 6(1)(b)): to deliver the services you have requested
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Legal obligation (Article 6(1)(c)): for accounting and compliance purposes
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Consent (Article 6(1)(a)): for storing and using sensitive data such as health information
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Legitimate interest (Article 6(1)(f)): for internal administration and service improvement
5. Storage and retention
We store your personal data only as long as necessary for the purpose it was collected.
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Health-related information is deleted no later than two years after the end of your client relationship unless you consent to longer retention.
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Accounting records are retained for five years, in accordance with Danish bookkeeping law.
6. Sharing of data
Your personal data is only shared with trusted partners who process data on behalf of Pacer, such as:
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Payment providers (Stripe)
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Booking and communication systems (EasyMe, TrainHeroic, or similar)
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Accounting software (Dinero)
All data processors have signed data processing agreements to ensure compliance with GDPR.
We do not sell or share your data with third parties for marketing purposes.
7. Security
We take data protection seriously and use appropriate technical and organizational measures to protect your information from unauthorized access, alteration, loss, or misuse.
8. Your rights
You have the right to:
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Access your personal data
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Request correction or deletion of inaccurate or outdated data
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Withdraw your consent at any time (for processing based on consent)
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Object to processing in certain cases
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File a complaint with the Danish Data Protection Agency (Datatilsynet)
Requests can be sent to: tk@pacer.bio
9. Changes to this policy
Pacer reserves the right to update this Privacy Policy as needed. Significant changes will be communicated via email or through our platform.
Effective date in dd-mm-yyyy format: 08.11.2025